Stickiness – the king of product metrics
One of the most important (and most underreported) product metrics is stickiness. Stickiness is a critical health metric that is often the only difference between a successful product and an unhealthy one. Top line metrics such as Registrations, Retention, Monthly Active Users (MAU) are one…
I'm a product leader with experience working with products at all stages. Currently I'm working in the Ads team at Facebook focussing on Audience Network - the intersection between advertisers, publishers and people on Facebook apps. Previously I led the product launch of over 50 dating app Lumen - from 0 to its first 1m users. Prior to this I was working on Bumble and Badoo - two category leading dating apps.